Archive for March, 2008
Trade Show Magic
Wednesday, March 19th, 2008

Trade show magic is fun yet challenging. The goal is to get conference attendees to the booth, put out information about the company in an entertaining way, and then let the salesmen finish the job. You have to constantly keep an eye on the salesmen to see when the next customers can be sent their way and if they are not ready, continue to entertain them until they are.
Christian and Katalina are naturals at getting people to the booth. Christian hooks them with his boisterous voice and outgoing personality. Katalina jumps in to entertain with something they have never seen before. What a combination!
People return over and over the see us entertain. That is the goal: to get people talking about the entertainment and make them say to others: “You have to go see the entertainers at _____ Company’s booth”. This keeps the company in the forefront of the atttendees minds.
When you can combine entertainment with product and service information, retention of data is much higher.
Blizzards to Blossoms
Monday, March 17th, 2008
February was the blizzard month. March is the blossom month. We are so happy to be out of the cold and into the warm, sunny, blossoming southern US. We have had a great time this past week in Georgia. Everyone has been so friendly and warm, just like the weather. We look forward to the next few weeks enjoying Spring in the south.

They look forward to entertaining and inspiring you soon.